Category Archives: online shopping

Made You Look! Advertising and the New Attention Economy

By Dino Sossi https://dinosossi.wordpress.com/2020/12/19/hey-you-look-over-here-advertising-and-the-dawn-of-the-attention-economy/ Figure #1 – Taste the difference? (Bond, 2020) Why do we have advertising? Paying for content via advertisements is a relatively recent phenomenon. In his important and timely book The Attention Merchants (20106), author Tim Wu … Continue reading

Posted in addiction, advertising, attention economy, behavior, business, commercials, communications, corporate communication, corporate social responsibility, cyber policy, data, digital, ecommerce, feature, free speech, information, interactive, internet, iPhone, Jaron Lanier, Jonathan Haidt, Madison Avenue, news, Nir Eyal, online shopping, op-ed, pop culture, privacy, Silicon Valley, smartphone, social media, social media campaign, technology, television, texting, Tim Wu, Twitter, video, Walter Lippmann, web apps, writing | Leave a comment

Ikea, Meet Amazon. Amazon, Meet Ikea

Iconic furniture vendor is beefing up its online presence Figure #1 – Bluer than the bluest sky We have almost reached the end of 2017 and it kind of seems like Ikea just heard of Amazon. Fact is often stranger … Continue reading

Posted in advertising, business, corporate communication, ecommerce, education, online shopping, op-ed, pop culture, social media, social media campaign | Leave a comment