Category Archives: essay
Rotten Apple? The Difficult Case of Talking About Steve Jobs’ Illness
It started with a cancellation. It was December 2008 and it was announced that Steve Jobs would not be delivering his keynote speech for Apple. As an isolated incident, that would be somewhat excusable and easy to avoid. Perhaps there … Continue reading
Posted in Apple, business, communications, corporate communication, corporate social responsibility, crisis communication, Dartmouth, essay, health, information, internet, iPhone, Madison Avenue, media, NASDAQ, news, Paul Argenti, pop culture, press release, public relations, Silicon Valley, Steve Jobs, technology, Tim Cook
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The Start of the Artificial Intelligence Revolution
Artificial Intelligence by Gerd Altmann CC0 Public Domain “Alexa, how long has artificial intelligence been around?” A lot longer than you think. The idea of artificial intelligence, better known as A.I., has been around for thousands of years. But when … Continue reading
Ghost in the Machine–The Unequal Social Impact of Algorithms
Algorithm = a set of rules that precisely defines a sequence of operations by Ron Mader Glenn Rodriguez committed armed robbery when he was 16-years-old. A victim was tragically killed. Glenn was sentenced to 26 years in jail. An algorithm … Continue reading
Posted in algorithm, algorithmic bias, artificial intelligence, behavior, big data, business, communications, corporate communication, corporate social responsibility, Diversity, education, essay, gender, hiring, information, interactive, internet, law, media, news, op-ed, persuasion, Politics, pop culture, poverty, race, racism, smartphone, social media, surveillance, surveillance capitalism, urban areas
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Rise Up: How Viagra Broke Through the Traditions of Public Relations Campaigns and Marketing for Drugs
Trust me, there once was a time when television shows for older adults was not littered with endless commercials for pharmaceutical drugs… Golden Girls take me away! Fighting the Blues – A Little Bit of Pharmaceutical Industry Lore In 1999, … Continue reading
Posted in advertising, behavior, Bob Dole, business, commercials, communications, corporate communication, corporate social responsibility, drugs, Earth, Wind and Fire, essay, health, lifestyle, Madison Avenue, Mark Martin, media, news, persuasion, Pfizer, pharmaceuticals, pop culture, prescription drugs, press release, public relations, Rafael Palmeiro, Republican party, Sex and the City, television
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To Read or Not to Read? Essay Grading Tips (Graphic)
By Dino Sossi (updated February 15, 2020) https://dinosossi.wordpress.com/2018/02/15/to-read-or-not-to-read-tldr-grading-graphic/ Professor Michael Millner revealed something startling about his teaching (2018). He stopped writing comments on student essays. Why resort to something so radical, something seemingly so anti-educational? Millner found that one too … Continue reading
Posted in big data, college, data, edit, education, errors, essay, evaluation, feedback, grade, pedagogy, rubric, university, writing
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